BioTek Instruments, Inc., is proud to announce the opening of their newest subsidiary, BioTek France SAS as of 1 January 2012. The new office is located at 50, Avenue d’Alsace, Colmar, France, and can be reached at [email protected].

Dirk Frese, European Managing Director and President of BioTek France, noted, “This office is a clear signal to our growing customer base, within France and throughout Europe, that BioTek is growing faster than the market. We are reinforcing our local presence by increasing our investment, when many other companies are driving cost saving strategies.”

The BioTek France team includes:

• Dr. Dirk Frese – President

• Philippe Vivier – National Sales Manager

• Damien Brechet – Sales Representative

• Lionel Capelle – Sales Representative

BioTek’s European Application’s team will continue to support BioTek France through onsite technical presentations and a growing range of application notes. In addition, BioTek France SAS recently announced a partnership whereby Serlabo Technologies will provide service, maintenance and qualification on BioTek’s instrumentation. Serlabo’s field service team is already trained and certified by BioTek Germany’s European Coordination Center, and will provide direct on-site service throughout France immediately.

BioTek Instruments, Inc., headquartered in Winooski, VT, USA, is a worldwide leader in the design, manufacture, and sale of microplate instrumentation and software. In 2011, BioTek received the New Product Innovation Award for Workflow Solutions in Life Sciences from Frost & Sullivan. BioTek instrumentation is used to aid in the advancement of life science research, facilitate the drug discovery process and to enable cost-effective quantification of disease relevant molecules in the clinic.